Is The Cost of Microsoft Dynamics GP Too Low?

I once had an IT manager at a large company tell me that he did not include Microsoft Dynamics GP in their ERP software selection short list because the cost was too low. Huh?! Since when is low cost a bad thing?

I am reading an excellent book right now called Influence, The Psychology of Persuasion by Robert B. Cialdini; he gives some insight into this issue. Cialdini talks about the factors that cause one person to say yes to another person and focuses on six basic categories: consistency, reciprocation, social proof, authority, liking and scarcity.
Read the source article at ERP Software Selection

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