Analytics Change Management Technology

Data to Decision: Big Insights vs. Big Data

Everyone is talking about “Big Data,” but what they really want are “Big Insights.” To realize significant insights requires an effective analytic strategy. Many companies believe they have an analytic strategy when what they actually have is an architecture, which is important but certainly not all you need. An analytic strategy requires continuous strategic and tactical business alignment, defining and updating your analytic strategy in view of your business goals and objectives, and analyzing and updating your current analytic roles, analytic skills..

Read the source article at The Decision Factor Blog

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