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What Does A Flurry Of Flashbulbs Tell Retailers? Burberry Knows

Angela Ahrendts, the new Apple executive, is known for merging the “digital experience with the in-store experience.” As Fast Company noted in a recent interview, “she saw a wealth of information in that flurry of flashes–what did customers respond to? What did they like or dislike? What did they share on social media?

Read the source article at blogs.sap.com


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