Banking CRM Partners

The Technology Innovation Imperative for Banks

Low customer loyalty, fierce competition and a continually evolving digital landscape are key challenges facing the banking industry today. Leading retail banks are increasingly turning to technology innovation as a way to keep up with consumers and stand out in the market. According to the Accenture High Performance IT Survey, 22 percent of bank CIOs believe their technology teams already play a proactive role in driving innovation—but 55 percent would like to see that happen.

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