Sap Ag appoints CMO
SAP AG has appointed Jonathan Becher as its chief marketing officer (CMO), reporting directly to co-CEOs Bill McDermott and Jim Hagemann Snabe.
Becher joined SAP through the acquisition of Pilot Software, where he served as president, CEO and chief marketing officer. Since joining SAP four years ago, Becher has served as executive vice president of marketing, focused on streamlining field, solution, and partner marketing.
Read the source article at Inside SAP