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Harley-Davidson Goes Whole Hog with Customer Insight

Harley-Davidson. The name conjures up an iconic image, one that carries a reputation for manufacturing some of the finest motorcycles in the world. But does Harley-Davidson really sell motorcycles? Not exactly. According to the company, it’s all about the experience, one forged in heavy metal thunder, living free and peeling wheel down Route 66.  It’s […]
Read the source article at Forbes

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