Coca-Cola swaps ‘cumbersome’ SAP for Salesforce mobile

Coca-Cola Enterprise is in the middle of switching from its ‘cumbersome’ SAP CRM to Salesforce on mobile, which is being rolled out to 2,000 sales reps across Western Europe.

The 360 Connect iPhone application is saving each member of Coca-Cola’s sales team up to 45 minutes a day, which was previously spent on connecting to sluggish VPNs and inputting data onto laptops.

Read the source article at Computerworld UK

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